Creativity and Innovation Lecture mp3s and Podcast podcast icon

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These course lectures are also available in iTunes University (Oakland University > Psychology 305 Creativity and Innovations)


F11_Syllabus (11.4 mb; 47:30 min, audio)

What is Creativity - Definitions (13.7 mb; 21:17 min, mp4)

What is Creativity - Approaches (13.3 mb; 18:03 min, mp4)

Discuss the different approaches to creativity such as the non-experimental approaches (Mystical approach, Psychodynamic approach, Pragmatic approach) and the experimental approaches (psychometric approach, social/personality approach, and cognitive approach). Concludes with a discussion of confluence approaches to the study of creativity. (For audio only: Approaches)

Innovation - Part 1 (5.2 mb, 21:31 min, audio)

Distinction between creativity and innovation. Definition of innovation. Incremental and radical innovation and how to use the internal and external dimensions of innovation to distinguish between them. Optimal strategies for established companies and new entrants to a marketplace. Characteristics of disruptive innovation.

Innovation - Part 2 (1.5 mb, 6:17 min, audio)

Distinction between creativity and innovation. Definition of innovation. Incremental and radical innovation and how to use the internal and external dimensions of innovation to distinguish between them. Optimal strategies for established companies and new entrants to a marketplace. Characteristics of disruptive innovation.

Innovation - Part 3 (8.5 mb, 35:24 min, audio)

Distinction between invention and innovation. Discusses the different types of innovation by providing definitions and examples for product, service, process, marketing, organizational/social, and business model innovation. Finishes with talk of the product life cycle, manufacturer driven innovation and end user innovation.

Historical Influences on Creativity - Biblical to Medieval (20.4 mb; 26:05 min)

Examines the historical influences on Creativity. Includes biblical influences, Grecian and Roman influences and concludes with Medieval influences. (For audio only: History)

Beginning of Modern Conceptualizations of Creativity (7.2 mb; 29:58 min)

Medieval conceptualizations of creativity. How the renaissance was the beginning of our modern understanding of creativity and innovation.

Creative Rebellion - Part I (7.9 mb; 32 min)

Creative Rebellion - Part II (5.6 mb; 23:15 min)

Creative Rebellion - Part III (2.8 mb; 11:37 min)

Societal Support of Creativity (6.3 mb; 26:18 min)

Traditional versus Modern Cultures and their Effects on Creativity (3.2 mb; 13:28 min)

Traditional Elements IN Modern Cultures and Modern Elements in Traditional Cultures (and their effects on creativity) (5.8 mb; 24:11 min)

Organizational Creativity (2.0 mb; 8:09 min)

Effects of Evaluation on Creativity (1.5 mb; 6:23 min)

Includes discussion of Extrinsic and Intrinsic motivation

Evaluation - continued (4.6 mb; 19:00 min)

Creative Productivity (983 kb; 4:05 min)

Greater productivity leads to greater chances for innovation. Simontons research on productivity and eminence and creative productivity curves for different professions. Small amount of productive people create most of the new products in their field. Divergent thinking and how it is tested using divergent thinking tasks.

Recruiting Creativity (3.0 mb; 12:23 min)

Bringing creative personalities into the organization. Discussion of Richard Floridas ideas about the the creative class and how to attract the creative class into your organization or city. How psychometric approach to creativity has shaped the publics perception of creativity and creative individuals.